Yona Beds · Parcel Shipping
Turning furniture delivery into a margin advantage.
Multi-carrier strategy that turned furniture delivery from a margin risk into an advantage.
35%
Shipping reduction
4
Carriers activated
$18
Avg. saved/shipment
60%
Surcharge reduction
The challenge
Shipping was the single biggest threat to Yona’s unit economics. Premium beds are heavy, bulky and expensive to move. A single-carrier approach meant top dollar on every delivery, surcharges piling up, and nothing to negotiate with.
Our approach
We built a multi-carrier shipping strategy from scratch. We analyzed shipment data by weight, dimensions, zone, and delivery speed, then negotiated rates across carriers that specialize in heavy and oversized goods. We also restructured surcharge exposure by optimizing packaging dimensions and carrier selection logic.
The results
Yona saw a 35% reduction in total shipping costs. Surcharge exposure dropped significantly, and the multi-carrier approach gave them flexibility they’d never had. Furniture delivery went from their biggest cost headache to a competitive advantage.
“Communication is top notch. The team is absolutely exhaustive about finding the best rates. An excellent experience.”
Yaniv C., Co-Founder, Yona Beds
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